OPPO: 18 Years Of Inspiring To The World Through Innovation And Its People

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Over the past 18 years, OPPO has developed innovative technologies and state-of-the-art devices that have revolutionized technology for the masses.

For many companies, especially in the competitive world of technology, turning 18 is a big milestone. For OPPO, this is an extraordinary journey full of innovation. In the year Founded in 2004, the company has grown from a leading consumer technology company to a leading and innovative smart device company.

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MariSilicon X is OPPO's first NPU based on the 6nm process, combining NPU, ISP and multi-layer memory to deliver outstanding performance and unparalleled power efficiency.

From the development of the first audio players and feature phones, advances in flash charging technology, new smartphone form factors and MariSilicon X's first custom imaging NPU, OPPO is at the forefront of technology and segment-leading manufacturing. device

The industry of the future of smart life

Over the past 18 years, OPPO has grown into a full-service technology company that provides integrated software, hardware and service solutions to users around the world. Today, it is a global leader in the development of modern equipment and services in the international market.

His credentials are undoubtedly impressive. In the year Since launching the first OPPO X3 MP3 player in 2005 and the first OPPO A103 mobile phone in 2008, it has grown by leaps and bounds. In a relatively short period of time, the company In 2012, it set the standard for innovation by releasing the world's thinnest phone as a purveyor of excellent devices. Revolutionary smart glasses OPPO Air Glass; And look for N, the first foldable smartphone from OPPO.

It has pioneered new technologies that provide an improved user experience, such as the company's ColorOS operating system. VOCC flash charger that brings fast charging; And MariSilicon X, the first modern NPU of its own design.

The key to OPPO's success is the relentless pursuit of innovation and the core value of the Chinese Benfen concept, which is the willingness to take responsibility and do the right thing for the greater good. The extension of this concept is "forward inspiration", which the brand launched in December last year.

More than just the brand approach, it's the common belief shared by the company, its stakeholders and its employees. This shows that OPPO and its employees work tirelessly together to improve communication and experience with users.

In a series of short documentaries released to celebrate the 18th anniversary, the company presents personal stories about the growth and creativity of the brand and its employees. OPPO Inspirational People presents unique and detailed stories told by their own employees.

Inspiration through technology.

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Sarita Bandaro, Principal Camera Innovation Engineer, OPPO India R&D, leads her team in developing image processing algorithms for OPPO smartphones.

In the documentary, Sarita Bandaru, OPPO India's R&D lead engineer for camera innovation, describes how she identified Indian culture and local consumer needs and led her team to develop an image algorithm that captures the bindi worn by Hindu women. they.

With the support of her team and OPPO, Sarita was able to unlock an effective breakthrough in photo effects, which made it into an algorithm for OPPO smartphones within a month. "The ability to create, develop and change drives me every day," says Sarita. "These small innovations at OPPO mean a lot to me because they fill me with confidence that, like a mother, I can be an inspiration to my child."

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At OPPO, Chief Audio Engineer Li Hong contributed to creating a device that connects people, sound and technology.

Lee Hong, OPPO's chief sound engineer, shares how his everyday life inspired him to create urban sounds in the O Relax app. There is a deep connection between space and memory. I wanted to create a tool to create specific places with sound, providing an element of communication to transport people to these remote places.

As an audio engineer, Lee prides himself on finding the connection between audio and technology, and he's been able to do just that with OPPO. "Using Urban Sound, I was able to create a device that connects people through music and sound, and provides a way to relax people through the beauty of sound."

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Cheng Sheng, senior director of advanced technologies at OPPO Research Institute, said that working with advanced technologies, OPPO has the potential to create new value for consumers.

Cheng Sheng, senior director of advanced technology at OPPO Research Institute, shared how he and his team discovered new technologies while working on the robot dogs project. "Working with new products and technologies gives people the opportunity to find new value that can be created," he explains. "Our work at the OPPO Research Institute focuses on how to apply these technologies in different environments to create something different for consumers."

Told by OPO's dedicated team members around the world, these unique stories highlight the company's diversity of cultures and experiences, as well as its passion for innovation to meet consumer needs. In "Inspired by the Future", like other OPPO employees around the world, they constantly improve each of OPPO's products and services to bring the maximum benefit of technology to more users around the world.

Public party and hope for everyone

"OPPO Inspiring People" is one aspect of the company's 18th anniversary celebrations.

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The Global OPPO Community is designed to bring users together to explore OPPO products and services.

In this way, OPPO users and technology enthusiasts will have more convenient and easy access to information and updates about OPPO and its activities. The global OPPO community acts as a deep communication channel with OPPO technology experts to share experiences and knowledge about OPPO products and services to better understand the needs of users around the world.

In mid-September, the company hosted the OPPO Inspirational Service Week at support stations around the world. Customers have benefited from offers such as discounts on maintenance services and free disinfection services.

As a progressive brand, OPPO continuously integrates the concepts of durability and sustainability throughout the entire product life cycle. Guided by the mission of "Technology for Humanity, Kindness for the World", OPPO is making long-term investments in areas such as environmental protection.

In addition to reducing the use of plastic in packaging, the company is also looking to improve the reliability and durability of its products. OPPO's Battery Health Engine (BHE) is proof of this objective, helping smartphone batteries retain more than 80% of their original capacity after 1,600 charging cycles, double the industry average.

OPPO also focuses on youth empowerment, digital inclusion and health and wellness. The OPPO Innovators Emerging Artists Program aims to inspire future generations by providing a platform for young innovators to express their creativity and represent the future of technology through art.

As a technology innovator, OPPO is committed to digital adoption, ensuring that its products and technologies meet the diverse needs of diverse groups. OPPO is one of the first companies to introduce a color vision enhancement feature that offers 766 display profiles to help people with color vision problems enjoy a more accurate color display.

Through technological innovation, OPPO has helped meet today's health and wellness needs. Released by OPPO Health Lab, the OPPO Health Research Kit helps healthcare professionals collect and analyze data, making healthcare research easier. O-Relax offers users ways to manage stress and improve their mental health through a combination of sounds, games and tactile feedback.

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The innovation of the OPPO Research Institute empowers technologists and entrepreneurs to create and build better times together based on the OPPO Inspiration Ahead brand value proposition.

In another area, OPPO pays great attention to developing future talents. Launched earlier this year, the OPO Research Institute is a launching pad for accelerator technologists and entrepreneurs to bring their innovations to life with financial and technical support from the company and its partners.

As a company that always looks to the future, OPPO is ready to continue to develop its brand and business to bring more value to customers and society. For the past 18 years, OPPO has been trying to build a better future for everyone. Guided by the mission to "Inspire the Future", OPPO announced its commitment to make the world a better place for everyone.

To learn more about OPPO products, services and innovations, visit https://www.oppo.com/my/

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